Deep Cleaning KL : Google Ads Management
Deep Cleaning KL – Google Ads Management
Deep Cleaning KL is a contracting company that operates out of Kuala Lumpur and specialises in the cleaning of sofas, carpets, and mattresses. They have decided to entrust the management of their Google Ads campaign to Mediabeza PLT.
The objective of the campaign
The primary purpose of the Google advertisements campaign is to increase brand recognition and exposure for the company’s many service offerings. In addition to this, the campaign was successful in producing leads in the form of phone calls that were received by the company. The company made use of the phone calls that were generated in order to generate the appropriate amount of sales for the company.
Scope of Service
In order to achieve the objective of the Google ads campaign, Mediabeza PLT performed the following task:
- Set up and optimised Google Business Profile website as the landing page to receive traffic from Google Ads.
- Set up Google Ads campaign to drive traffic to the designated landing page.
- Setting up the requirement of the Google ads campaign
- Monitoring and optimising the Google ads campaign over the whole period of the campaign
Campaign Results
The following are the results generated by the Google ads campaign
- Campaign target : Drive traffic to Landing Page and generate phone calls
- Period of campaign : Jan 2022 to Feb 2022
- Total No of views on the ads : 5,300
- Total no of Clicks to Landing Page : 401
- Total no of clicks to phone number : 171
- Total no of clicks to online store : 14
- Total no of views from Google Maps : 239
Conclusion
Overall the campaign’s main objective have been met with the acquisition of 171 clicks to phone number and the total views of 698 to the Google Business Profile website.